Automotive Head-up Display (HUD) Market
Overview:
The market is booming and expected to gain
prominence over the forecast period. According to a recent study analysis
published by Market Research Future (MRFR), the global automotive head-up
display market is poised to create exponential valuation, registering a
whopping double-digit CAGR over 24.9 %. Growing traffic concerns have led to
increasing the demand for head-up displays in the automotive sector. The automotive
head-up display market is growing profusely. The market growth attributes
to the increasing awareness for safety features and vast advances in automotive
& display technologies. Moreover, the growth of luxury and premium cars
escalate the market on the global platform.
The Automotive Head-up
Display (HUD) market has witnessed significant growth in recent years, driven
by the increasing demand for advanced driver assistance systems (ADAS) and the
rising emphasis on enhancing driving safety. HUD technology projects critical
information, such as speed, navigation directions, and warnings, directly onto
the vehicle's windshield, allowing drivers to access vital data without
diverting their attention from the road. The integration of augmented reality
and advancements in display technologies have further fueled the adoption of
HUD systems in automobiles. As automotive manufacturers continue to prioritize
innovation and connectivity features, the HUD market is poised for continued
expansion, with a focus on providing a seamless and immersive driving
experience.
One of the key trends
shaping the Automotive HUD market is the gradual shift towards augmented
reality (AR) displays. AR HUDs not only relay essential information but also
overlay relevant data onto the driver's field of view, offering a more
comprehensive and intuitive driving experience. The market is witnessing
collaborations between automotive companies and technology providers to develop
cutting-edge HUD solutions that cater to the evolving needs of consumers.
Additionally, the increasing adoption of electric and autonomous vehicles is
expected to drive the demand for HUD technology, as these vehicles often come
equipped with sophisticated driver assistance features, further contributing to
the market's growth in the foreseeable future.
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Report of Automotive Head-up Display (HUD) Market
Automotive Head-up Display (HUD) Industry/Innovation/Related
News:
March
31, 2021 --- Himax
Technologies, Inc. (Taiwan), a leading supplier & manufacturer of fabless
semiconductors and display drivers and BOE Varitronix Limited (Hong Kong), a
leading global supplier of automotive display products, announced their
partnership with a leading new energy vehicle (NEV) maker secure a flexible
AMOLED automotive display solution design.
Recently,
the solution has been applied to the customer's upcoming launch of a flagship
NEV model. The partnership would allow Himax to promote its innovative automotive
display solutions and nurture its leading-edge AMOLED technology. The deal is
further expected to help Himax launch advanced display solutions to the
ever-growing car market, especially for NEV.
Automotive Head-up Display (HUD) Market Major Players
Payers
leading the global automotive head-up display market include Rockwell Collins
(US), Continental AG (Germany), Nippon Seiki Co. Ltd. (Germany), Yazaki
Corporation (Japan), Denso Corporation (Japan), Delphi Automotive PLC (UK),
Visteon Corporation (US), Panasonic Corporation (Japan), BAE Systems (UK), and
Robert Bosch GmbH (Germany) among others.
Automotive Head-up Display Market - Competitive Analysis
Highly
competitive, the automotive HUD market appears fragmented due to the presence
of several well-established players. These players incorporate strategic
approaches such as mergers & acquisitions, collaborations, expansion, and
technology/product launches to gain a larger competitive share.
Global Automotive Head-up Display
Market - Segments
The
automotive HUD market report is segmented into components, product types,
technology, application, and regions. The component segment is sub-segmented
into video generators, projectors/projection units, display units, software,
and others. The product type segment is sub-segmented into windshield HUD, combiner HUD, and
others.
The
technology segment is sub-segmented into augmented reality (AR) and
conventional. The application segment is sub-segmented into premium, luxury, and mid-segment
cars. The region segment is sub-segmented into Asia Pacific, Americas, Europe,
and rest-of-the-world.
Global Automotive HUD Market - Regional Analysis
Asia
Pacific dominates the global automotive head-up display market with the
burgeoning automotive sector in the region. The demand for automotive HUD in
this region is gradually growing with the strengthening economy in India,
China, and Southeast Asian countries. Besides, leading head-up display
manufacturers are shifting their bases in major emerging economies in this region,
providing impetus to the market growth.
Advancing
automotive and display technologies, alongside the increasing number of OEM and
aftermarket companies, drive the growth of the market. Moreover, the adoption
of automotive HUD in the mid-range car segment led by improving socio-economic
conditions in the region boost the market size.
North
America is the second-largest market for automotive head-up displays. Factors
such as stringent safety norms and increasing awareness about the safety
systems installed in vehicles boost the market size.
The
automotive head-up display market in Europe has emerged as a profitable market
globally. The market growth is driven by the augmenting demand for luxury or
premium cars and SUVs equipped with automotive head-up display systems.
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